Atrium Health & Senior Living
Atrium Health & Senior Living includes post acute care centers and senior living communities in Michigan, New Jersey and Wisconsin. They’ve grown rapidly and have designed people-centered buildings that delight residents and patients to help them lead healthier lives.
Atrium Cares Foundation donates to worthy causes and charities. Corporate had requested for the logo to have the same look and feel as the existing Atrium Health & Senior Living logo.
Atrium regularly includes social photos with warm messages on holidays and special occasions. All social posts have branding built in- both in the copy and lifestyle images.
Atrium had requested a paycheck stuffer (a collateral piece that can be inserted with a paycheck into an envelope) that advertised their new website, and urged employees to check out their social media.